BX Arabia brings together the most prominent names in
behavioural science as the Qatar Behavioural Insights Unit (QBIU) launches a new way
of thinking in the Middle East.
Confirmed speakers at BX Arabia include QBIU board members, prominent academics and practitioners. More speakers will be announced in due course.
H.E. Hassan Al Thawadi
Secretary General of the Supreme Committee for Delivery & Legacy (SC) and Chief Executive Officer of the Qatar 2022 Local Organising Committee. His appointment to the SC – in March 2011 – followed his role as Chief Executive Officer in Qatar’s 2022 Bid Committee, where he worked closely with the Bid Chairman, H.E. Sheikh Mohammed Bin Hamad Al Thani, to promote Qatar’s successful attempt to bring the FIFA World Cup™ to the Middle East for the first time.
QBIU board members
Professor of Public Policy and Corporate Management, Harvard Kennedy School and Co-Director of the Household Finance Working Group at the National Bureau of Economic Research.
Professor Eldar Shafir
Professor of Behavioural Sciences and Public Policy, Inaugural Director of Princeton University's Kahneman-Treisman Center for Behavioral Science and Public Policy and co-author of 'Scarcity: Why Having Too Little Means So Much'.